At their core, Soytoy Club exists to create joy. Built on inclusivity, self-expression, and community, they aim to empower individuals through fashion. With bold graphics, oversized silhouettes, and unexpected textures, every piece is crafted to spark confidence, playfulness, and a sense of belonging.

All garments are designed by Miki and Justin at their in-house studio, located next to their flagship store at The District Docklands.

Inclusivity is central to their design philosophy, and every garment is gender-inclusive, with sizes ranging from XS to 5XL.